Social media is ‘the place’ to be for businesses. They can reach out to their target audience, maximize engagement and ultimately, increase conversions. But before everything else, they need to chalk out a plan and a successful one at that. Because social media marketing is not free, one of the first steps that businesses need … Continue reading “The Definitive Guide To Determine Social Media Marketing Budget For All Businesses”
Planning Your Comprehensive Local SEO Audit in 59 Minutes
When consumers search for anything online, they keep their location and proximity in mind. Therefore, it is a no-brainer that local searches are gaining prominence nowadays, which is quite evident from a research conducted by Google: 4 out of 5 consumers use search engines to get local information using their mobile devices. They search for … Continue reading “Planning Your Comprehensive Local SEO Audit in 59 Minutes”
Content Ideas for Important Days in June 2016: We Did The Hard Work & Research For You
We know how difficult it is to manage content and social media calendar with an average of 10-15 tweets and shares every day. Amidst all this sharing and tweeting, we often miss important days and events. This post will help you mark down all important days in June and also give you ideas to fill … Continue reading “Content Ideas for Important Days in June 2016: We Did The Hard Work & Research For You”
20 Visual Content Marketing Tools to Engage Your Audience
A picture is worth a thousand words. And videos? They’re worth a million, says screenwriter and director Barry Levinson. Gone are the days of purely text-based content marketing. As more and more people gravitate toward videos and other visual media types for information and entertainment, more and more marketers are incorporating visual content into their … Continue reading “20 Visual Content Marketing Tools to Engage Your Audience”
Does Your Business Have A DYNAMIC Social Media Strategy?
If you are a very small business, you have it good. You tweet or post a photo on Facebook, fool around on Snapchat and call it a day. If you are a very large business, you too have it good. You allocate a chunk of your marketing budget for social media and leave the expert … Continue reading “Does Your Business Have A DYNAMIC Social Media Strategy?”
Is Interactive Content The Future of SEO?
SEO and SEM experts wholeheartedly agree there is a perceptible shift in the way we do SEO. Content has become more creative, socially shareable and PR-friendly as opposed to ’SEO-friendly’ keyword-stuffed articles that could have been as well the main dish on Thanksgiving. Perhaps one of the many popular companies who first broke free from … Continue reading “Is Interactive Content The Future of SEO?”
Tweetable Takeaways from Discussion on “Clickbait in Content Marketing and SEO”
For as long as we remember, clickbait has been the bane of a critical and distinguishing audience but a boon for marketers. Last Friday night, five industry experts – Ammon Johns, Dawn Anderson, Jan-Willem Bobbink, Tony Dimmock and our very own Rohan Ayyar – sat down for a round table discussion, courtesy SEMrush. Here’s a … Continue reading “Tweetable Takeaways from Discussion on “Clickbait in Content Marketing and SEO””