Every agency owner aims to onboard more clients, grow their sales, and scale their business. A polished and detail-oriented SEO proposal is a crucial part of your sales process. The main challenge of preparing an SEO proposal is to present all your know-how in a way that builds authority, showcases value proposition, and doesn’t make
... Continue readingOutsourcing Your Web Design Work: Pros, Challenges, and How To Get the Most From It
Design projects play a crucial role in the success of any digital marketing agency. Whether it’s website design, visual guides, wireframes, or UI/UX, design can make or break your client’s brand identity and marketing strategy. The challenge of delivering top-notch design work is constant for most agencies. Yet, even the most talented in-house design teams
... Continue readingGrowing a digital agency is the common goal that every owner shares – but the growth path is a unique, bumpy ride for everyone. You built your agency’s reputation for providing high-quality work – your brand name is synonymous with it. The thing about delivering A-level work is it takes a lot of time, dedication,
... Continue readingThere are several strong indications that a recession is on its way. In the last few months, many high-profile US tech companies announced layoffs. While Meta laid off 11,000 workers, Amazon let go of 10,000. The ongoing purge at Twitter could see its employee base of 7,500 shrinks by about 75%. Around 42,000 workers in
... Continue readingRecession! Everybody seems to be talking about it. The recession seems inevitable as the US economy slows down and the national GDP drops. Should you just accept the recession and continue doing what you are doing OR prepare for an upcoming Recession OR use the recession as an opportunity to pay attention to your business
... Continue readingAttention Digital Agency Owners: How to Solve The Principal-Agent Problem to Build A Successful Agency
Early in 2018 as a digital agency owner, I developed a deep interest in Psychology and Philosophy. During my reading and research, I came across a term called Mental Model and the frameworks related to it for the first time. It piqued my curiosity, and I went on to learn more about this brilliant concept.
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