Become an AI Service Reseller. Scale Your Agency with AI

An AI service reseller is an agency that sells AI consulting, automation, and implementation to its own clients under its own brand, while a specialized delivery partner handles the technical build behind the scenes. The agency owns the client relationship and sets pricing; the delivery partner, in this case E2M, stays invisible and does the work.

You pay E2M a flat monthly plan fee for delivery, AI Strategist Part-time, AI Strategist Full-time, or AI Squad, depending on your volume. You invoice your clients separately, at whatever price you set, and keep the difference as margin. E2M never bills your clients directly.

There’s no long-term contract. All plans run month-to-month, so you can start with the smallest tier, prove the model with one or two clients, and scale up as demand grows. You can also downgrade or pause if your client pipeline shifts.

Most projects kick off within days of a signed deal, with delivery timelines depending on scope; a single automation might ship in one to two weeks, while a custom AI app build takes longer. During onboarding, we walk your team through realistic AI service timelines for each catalog item so you can set accurate client expectations upfront.

Yes. You choose which services to sell based on your client base; you’re not required to offer the full AI service catalog. Many agencies start with one or two high-demand services, like automations or dashboard tracking, and expand into agents and custom apps as client interest grows.

That option exists through E2M’s separate Affiliate/Brand Voice program, which pays a 5% recurring commission for referred clients with no delivery management required on your end. It’s a good fit if you want to earn from AI demand without taking on an active reseller role.

Start by applying to the AI Service Reseller Program. Once approved, you’ll go through an onboarding call and training session covering the full catalog, pricing, and sales positioning, then you’re ready to pitch AI services to your clients under your own brand.

Agencies typically scope the conversational AI need with the client, a support chatbot, lead qualification bot, or multi-channel assistant, then hand the build to a delivery partner like E2M, which develops, trains, and integrates it into the client’s existing tools. The agency manages the client relationship and pricing; E2M builds and maintains the chatbot under the agency’s brand.

The best customer service AI agents are trained on a business’s actual knowledge base and integrated into its existing support channels, not a generic off-the-shelf bot. E2M builds custom AI customer support chat interfaces and lead qualification chatbots as part of its AI App Development and Custom AI Agents categories, scoped to each client’s specific support workflow.

Look for a consulting partner that pairs strategy with actual delivery, not just recommendations. E2M’s Fractional AI Consultant model gives agencies a dedicated AI Strategist who audits workflows, builds a prioritized roadmap, and then has an in-house team ship the work strategy and execution from a single partner.

The strongest fit is usually a provider with agency-specific delivery experience, not a generic AI vendor, one that understands white-label margins, client-facing branding, and agency workflows. E2M has worked with 1,100+ agencies over 13+ years specifically on this model, with a dedicated AI specialist team building generative AI automations, agents, and applications under partner brands.

Evaluate a reseller program on four things: whether it’s truly white-label so the vendor never appears to your client, whether pricing is wholesale with room for your own markup, whether you get sales and pricing support and not just technical delivery, and whether the terms are flexible enough to start small. E2M’s program is built around all four: true white-label AI solutions delivery, plans starting at $1,999/mo, sales education included, and month-to-month terms.