1100+
Agencies Served
13 +
Years Agency Experience
50 +
Digital Marketing Specialists
98%
Client Retention
Our White Label
Google Ads Services
We empower digital agencies to scale their paid media services through a structured, data-led approach. Our white-label Google Ads services act as an invisible extension of your PPC team, delivering high-performance campaigns that drive measurable ROI and predictable growth for your clients.
Google Ads Strategy, Funnel Mapping & Account Setup
Modern search is moving from keywords to entities and intent. We build campaigns that align with the full-funnel acquisition strategy of your clients
- Campaign planning across awareness, consideration, and conversion stages
- Omni-Channel Integration, Full-funnel campaign structure (Search, Display, Performance Max(PMax) and Demand Gen)
- Keyword research (high-intent + LLM-driven queries)
- Conversion tracking and attribution setup
Advanced Ads Targeting & Audience Segmentation
We combine keyword targeting with Google audience intelligence to reach high-intent users and reduce wasted spend.
- Keyword + intent-based targeting
- In-market and affinity audience segmentation
- Demographics, device, and location targeting
- Remarketing (website visitors, past converters)
- Customer match & similar audience expansion
Ad Copy Strategy & Messaging Frameworks
Performance in Google Ads depends on messaging, not just setup. We create Ad copy that aligns with user intent and drives action.
- Hook-driven video messaging (first 5 seconds)
- Script direction aligned with user intent
- Funnel-based creative variations
- Support from content writing services and video editing services
Google Ads Campaign Types & Integration
We position Google Ads as part of a broader white label paid media services strategy to maximize performance.
- Search campaigns (high-intent lead generation)
- Display campaigns (awareness & retargeting)
- Performance Max campaigns (AI-driven scaling)
- YouTube Ads integration (video strategy support)
- Shopping campaigns (for eCommerce clients)
Ads Campaign Optimization, Bidding & Scaling
Our PPC expert team continuously optimizes campaigns using data, automation, and AI-driven insights.
- A/B testing (creative, audiences, placements)
- Smart bidding strategy optimization (Max Conversions, tCPA)
- Budget reallocation based on performance data
- Frequency control and engagement analysis
- Conversion rate improvement strategies
White Label Reporting & Insights
Our White label PPC reporting doesn’t just show clicks; it tells a story of growth that makes you look like a hero to your clients.
- White-label Google Ads reporting
- Performance tracking (CPC, CPL, CTR, conversions, ROAS)
- Funnel-level insights and recommendations
- Monthly and on-demand reporting, with a dedicated project lead.
Types of Google Ads
Campaign E2M Manage
Search Campaigns (The Core)
These text-based ads appear when users actively search for specific products or services, capturing high-intent traffic ready to convert.
Performance Max (PMax) Campaigns
These AI-driven campaigns run across all Google channels, including Search, YouTube, Display, Discover, Gmail, and Maps from a single campaign.
Demand Gen Campaigns
These visually engaging ads appear across YouTube, Discover, and Gmail, helping generate demand before users actively search.
Shopping Campaigns
These ads showcase product images, pricing, and store details directly in search results, making them ideal for eCommerce visibility.
Display Campaigns
These visual banner ads appear across millions of websites and apps within Google’s Display Network to increase reach and brand visibility.
Video (YouTube) Campaigns
These video ads run across YouTube placements, including in-stream, in-feed, and Shorts, helping drive engagement and awareness.
Local Service Ads (LSAs)
These ads appear at the top of search results for local services and operate on a pay-per-lead model with the “Google Guaranteed” badge.
App Campaigns
These campaigns promote mobile apps across Google’s network, driving installs and in-app actions.
How E2M Supports Your Digital Agency
Premium white label PPC services for a cost-effective flat rate.
Month-to-Month Agreements
360-Degree Support
Integrated with Your Workflow
Fast Turnarounds
Proactive Updates
Strict NDAs
What is the
E2M Black Label Standard?
What you get with our black label approach:
- High standards and attention to detail. Your team members and project managers learn your standards and your client’s brand preferences, then systematically stick to them. Ultra-clear documentation, rigorous training, and precise adherence to SOPs mean your work will get done the way you want it, even if team members change.
- We reach out first. You’ll always get regular project updates and support, with early warnings when something looks off.
- Strategic thinking included. Our team creates recommendations that help you deliver better results for clients.
- Your tools, your way. We adapt to whatever platform, software, and processes you use.
- A full suite of white label services. Web design and development, WordPress development, SEO, AI SEO/GEO, content writing, PPC & Meta ads, AI services, and fractional services: with E2M, you get them all in one place.
Why White Label Google Ads Services with E2M?
Built for agencies scaling Google Ads within a broader paid media strategy, we combine structured execution with strategic oversight, so you can deliver consistent results without stretching your team.
Your Google Ads delivery is handled.
White Label Google Ads &
Paid Media Services Plans & Pricing
Whether you need a fully managed PPC team or flexible Google Ads services to extend your capacity, our plans are built to scale with your agency, without adding overhead or operational complexity.
Benifits you get in every plan:
Unlimited campaign and client management in every plan
- Keyword research
- Audience Targeting
- Google analytics
integration - Google Ads Call
Tracking - Bidding Strategy
- Competitor analysis
- Strategy Advert copywriting
- Conversion tracking setup
- Custom Reporting Setup
- Tracking Verification
- Landing Page
Recommendation - Google Tag Manager
Integration - Unlimited campaign
management included in every plan - Dedicated PPC specialists
supporting your campaigns
Need Custom Pricing?
As a growing agency, your PPC support needs aren’t always easy to define. We get it, and we’d love to help you create a plan that works for you.
Our one-time setup fee starts at $499 per website.
Our Process
From discovery to reporting, our proven white label Google Ads management process runs seamlessly behind the scenes, while your agency stays front and center.
Discovery
We analyze your client’s business, audience behavior, and growth goals to define a clear Google Ads strategy aligned with their funnel and revenue objectives.
Google Ads Audit
We review existing campaigns, account structure, and performance data to identify gaps, missed opportunities, and areas for immediate improvement.
Build the Campaign
Our team builds a structured campaign setup inside Google Ads, including targeting, keyword strategy, budget allocation, and conversion tracking.
Test and Optimize
We continuously test ad variations, refine targeting, and optimize bidding strategies to improve performance metrics like CTR, CPL, and conversions, while scaling what works.
Reporting
You receive fully branded month-on-month reports with clear performance insights, actionable recommendations, and measurable outcomes, ready to share with your clients.
Hear from Our Agency Clients
White Label Google Advertising Services FAQs
General
What are white label Google Ads services for agencies?
White label Google Ads services allow agencies to outsource campaign strategy, setup, and optimization under their own brand. With E2M, you get a dedicated PPC specialist and project managers who manage everything behind the scenes while you retain full control of client relationships.
How can a white label Google Ads partner help me scale my agency?
A white label partner helps you take on more clients, deliver consistent results, and remove fulfillment bottlenecks, without hiring or increasing operational overhead.
Why should I outsource Google Ads instead of hiring an in-house team?
Hiring in-house limits scalability and increases fixed costs. With E2M, you get access to experienced PPC specialists, proven systems, and flexible scaling, without long-term commitments or hiring risks.
Do my clients know I’m using a white label PPC Service partner?
No. No. Everything we do is completely white-labeled. All deliverables, reports, and communications reflect your agency’s branding. Your clients see you as their full-service digital marketing partner.
What’s included in your white label Google Ads management services?
Our White label PPC services include Google Ads campaign strategy, account setup, keyword targeting, Performance Max management, optimization, conversion tracking, and white label reporting, everything needed to run and scale high-performing campaigns.
Can you manage multiple client Ads accounts at scale?
Yes. Our systems are built to manage multiple Google Ads accounts efficiently, ensuring consistent performance and delivery across all your clients.
How do you ensure consistent performance across campaigns?
We use structured campaign frameworks, continuous optimization, and performance tracking across key metrics like CPL, CTR, and ROAS to maintain predictable and scalable results.
Do you support other White label services like SEO, content, or Meta Ads?
Yes. In addition to Google Ads, E2M offers white label SEO Services, Content Writing Services, and Meta Ads Services to help agencies deliver full-funnel white label digital marketing services.
Do you also manage YouTube, LinkedIn Ads, and video campaigns?
Yes. As part of our paid media services, we support White Label LinkedIn and YouTube Ads Services to help agencies expand into video and multi-channel advertising strategies.
How does white label reporting work?
We provide fully branded reports with clear performance metrics like conversions, CPL, CTR, and ROAS, ready to share directly with your clients.
What industries do you support with Google Ads?
We support a wide range of industries, including local services, eCommerce, SaaS, healthcare, and professional services, adapting strategies based on each client’s business goals.
How quickly can I start offering Google Ads services to my clients?
Once you sign up and complete your onboarding call, we can start within 24-48 hours. Work can often begin the same day. During that call, we learn about your agency, your typical client profiles, and how you like to work. Our onboarding process is designed to integrate seamlessly into your workflow so you can begin selling and delivering services without delays.
What makes E2M different from other white label PPC providers?
13+ years working with agencies worldwide, with most clients in the US, Canada, the UK, and Australia, as well as in countries as varied as New Zealand, Ireland, and Dubai. A team of 300+, including dedicated PPC specialists, copywriters, designers, and account managers focused on white-label paid media.
We combine strategy, execution, and scalable systems with seamless integration into your agency so that you can grow confidently without operational friction.
How do I choose the right white label Google Ads partner?
Look for a partner with proven systems, transparent communication, and scalable delivery. E2M focuses on long-term partnerships, helping agencies grow without compromising performance or quality.