Tweetable Takeaways from Discussion on “Clickbait in Content Marketing and SEO”

For as long as we remember, clickbait has been the bane of a critical and distinguishing audience but a boon for marketers. Last Friday night, five industry experts – Ammon Johns, Dawn Anderson, Jan-Willem Bobbink, Tony Dimmock and our very own Rohan Ayyar – sat down for a round table discussion, courtesy SEMrush. Here’s a … Continue reading “Tweetable Takeaways from Discussion on “Clickbait in Content Marketing and SEO””

E2M’s Quick-fire Ideas for Growth Hacking with Content at Unpluggd

Conducted under the aegis of the wildly popular NextBigWhat, Unpluggd has become one of India’s biggest and most awaited Tech and Startup conferences. This is where entrepreneurs, founders, product managers and marketers come together under one roof to share lessons, best practices and actionable insights. This year, Unpluggd is focusing heavily on the bigger aspects … Continue reading “E2M’s Quick-fire Ideas for Growth Hacking with Content at Unpluggd”

The Complete List Of Local SEO Tools (90+ Free and Paid Tools)

It has become extremely commonplace for modern-day businesses to have their own e-stores. What was once considered an accessory has now become a mandatory part of the business plan. Such is the power of an online store. Optimizing for local search engine results has now become an important element in the marketing strategy for online … Continue reading “The Complete List Of Local SEO Tools (90+ Free and Paid Tools)”

7 Reasons Why We Fell in Love with Twitter, Again

Naysayers keep saying Twitter is dying but the new changes have breathed life into one of the world’s top social platforms. After these updates, social pundits who forecasted a gloomy future for Twitter might have to eat their own words. The recent updates are just the booster shots Twitter needed to come back to life. … Continue reading “7 Reasons Why We Fell in Love with Twitter, Again”

5 Simple Ways Beginners Can Beat the Competition at PPC

Ever since the first AdWords ad hit SERPs in 2000 and offered live mail order lobsters to any gourmand interested, search engine marketing has had a tumultuous relationship with brands and marketers. Some swear by PPC. They believe that PPC should be a part of every business’s promotional strategy. There must be a reason why … Continue reading “5 Simple Ways Beginners Can Beat the Competition at PPC”

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