More recently, Google Search by Voice has witnessed a rapid surge in popularity. In fact, nearly 50% of all searches will be voice searches by 2020. However, compared to the traditional typed-search, Google displays the voice search results relatively differently. Therefore, it is necessary to learn how Google Voice works and how to optimize for… Continue reading
22 Potent Questions to Ask Before Hiring a Local SEO Agency
Did you know that 46% of all Google searches are local? With mobile internet connections becoming ubiquitous and faster, you can expect local searches to be through the roof. These days, a local SEO strategy has a huge impact in driving people to your business – regardless of whether you are a standalone operation or… Continue reading
84 Facts You Didn’t Know About Content Marketing
Knowledge is power, and I’m here to arm you with it. Let’s talk about what makes the content marketing industry tick with some solid facts and figures, and consider the implications. Use these facts as a jumping off point to build the best content marketing strategy in your industry, and refer back to it anytime… Continue reading
5 Challenges Facing Tomorrow’s Content Marketer
Over the past few years, content marketing has proven time and time again to be highly converting and profitable…if it is done correctly. Sadly, many teams get caught up in the struggles and obstacles along the way that they fail to make significant progress. In order for content marketing to make any impact, there are… Continue reading
The Beginner’s Guide to Behavior Section in Google Analytics
At this point in time, it’s common knowledge that analytics and big data are the key to modern day business success. However, the process of finding the most valuable insights is far from a black and white task. Consumers today rely heavily on the internet to find what they need. That being said, a company… Continue reading
Content Marketing for Fashion E-Commerce Sites: Launch In 7 Steps
Content marketing and fashion were made for each other. The marriage between content and fashion is as old as the fashion magazine, and possibly older. That is both a blessing and a curse for marketers in the fashion e-commerce industry. The existence of a long tradition of fashion magazines and lifestyle blogs means that using… Continue reading
2017’s Top Google My Business Feature Changes That You Need to Know About!
There’s no doubt about the fact that Google is largely responsible for helping users discover local products and services they need. As the number of individuals relying on Google to find answers increases steadily, businesses have no choice but to embrace the Google My Business tool to manage their online presence in a seamless manner,… Continue reading