Microsites allow you to break away from the feature creep of your primary site and create a space with a singular marketing goal. By stripping away the necessity for typical branding, navigation, and cross-promotion, a microsite provides you with remarkable clarity. In this guide, we explain how to build a microsite with concrete marketing goals… Continue reading
How to Migrate Your Adobe BC Website to WordPress
“End of Life” is a term that rarely gets thrown around in the web development industry. But when it does, these words can make your heart skip a beat, especially Adobe BC partners. That’s what happened when, on March 26th, 2018, Adobe announced in these exact words that they are shutting down the Adobe Business… Continue reading
14 Reasons Why Every Site Needs New Design In 2014
Hope you guys had a smashing 2013 and ended it with some amazing Christmas festivities and a cracker jack of a New Year’s celebration. Now that all of you are back and (hopefully) out of your holiday hangover, it’s time to take a cold hard look at your website. Bring in the New Year by… Continue reading
The 5th Open Letter To Bing
Hi Bing! This is an invitation for you to garner—nay, grab—market share in one of the world’s fastest growing economies: India. Need advice? Here’s some for free… Your market share in the US is reputed to be around 15% but in the rest of the world, you’ve managed far less than 10% (and that too… Continue reading