A New Gold Rush

  • 1A full 80 percent of Americans have bought something online in the past month, and 51 percent of Americans prefer to shop online.
  • 2The e-commerce industry is growing at a pace of 23 percent year-over-year, and 67 percent of millennials would rather buy online than in a store.
  • 3Even 59 percent of Baby Boomers have made at least one purchase from a marketplace this year.
A New Gold Rus - Online Shopping

But despite massive growth in the industry, 43 percent of all online retail sales go
through Amazon,
 and 46 percent of American small businesses do not have a website.

If you want to take advantage of these changes in shopping habits, you need more than
an online presence. Your marketplace needs to become a trusted destination, and that
won’t happen unless you are showing up in the search results.

SEO For E-Commerce Websites
Is No Longer Optional

According to research by Business Insider, online shoppers start with Amazon a staggering 29 percent of the time. All of the other online marketplaces on the web combined account for just 9 percent.

But there is hope for alternative marketplaces. Fifteen percent of product searches start with Google, more than any location besides Amazon.

Since Google’s index includes nearly every website on the internet, this means that competing marketplaces still have an opportunity to be found.

If you work with a trusted e-commerce SEO consultant, you can increase your visibility in Google, differentiate yourself, and compete with Amazon in your vertical.

SEO For E-Commerce Websites Is No Longer Optional

An Experienced

E-Commerce SEO Agency

E2M has been in the SEO industry since 2007, and many of the professionals on our team have been at it for far longer.

We blend extensive inbound marketing experience with comprehensive technical SEO knowledge to provide solutions for e-commerce websites. All of our strategies employ rigorous SEO checklists and audits built for e-commerce sites.

E-Commerce SEO Agency

These are just a few of the e-commerce SEO services we have extensive experience with.

Strategic Technical SEO Consulting
For E-Commerce Stores

Site architecture - Icons For E-Commerce Stores
Site architecture
Navigation and site hierarchy - Icons For E-Commerce Stores
Navigation and
site hierarchy
Sitemap maintenance and development - Icons For E-Commerce Stores
and development
Indexing and crawling optimization for site pages - Icons For E-Commerce Stores
Indexing and
for site pages
Implementation of canonical tags - Icons For E-Commerce Stores
of canonical tags
Robots.txt and bot accessibility testing - Icons For E-Commerce Stores
Robots.txt and
bot accessibility
Bot rendering - Icons For E-Commerce Stores
Bot rendering
Code/pixel verification - Icons For E-Commerce Stores
Broken link repair - Icons For E-Commerce Stores
link repair
HTTP status code error resolution - Icons For E-Commerce Stores
HTTP status code
error resolution
Consistent URL Structure/Naming convention - Icons For E-Commerce Stores
Consistent URL
Structuring categories and sub-categories - Icons For E-Commerce Stores
categories and
Indexing and crawling optimization for site pages - Icons For E-Commerce Stores
Site speed
Mobile friendly design - Icons For E-Commerce Stores
Schema/structured data recommendations to generate rich snippets - Icons For E-Commerce Stores
data recommendations
to generate rich snippets

Deep Consumer Behavior
Driven Keyword Research

As an experienced e-commerce SEO company, our approach to keyword research is indistinguishable from market research. We dig deeper than surface level tools, identifying keyword opportunities that popular tools will not discover or recommend.

We identify and address questions and concerns your target audience has that you may not even have been aware of, and combine innovative market research techniques with strategic brainstorming to ensure that the keywords we discover connect you to new business opportunities.

Deep Consumer Behavior - Driven Keyword Research

Unique Title And Meta Description Strategies

Dynamically generated product listings are a necessity for many marketplaces, but they are also the least effective method of generating pages for search engines. Manually produced product pages with 100 percent unique copy and keyword relevance are necessities if you want to outperform the competition.

We employ the Pareto concept to identify your most promising pages, then rebuild them from the ground up to maximize search engine traffic and conversion rates.

Unique Title And Meta Description Strategies

Heading Tag And Image Optimization

We strategically combine keyword use with convincing copy to make the most of each page’s heading tags, and optimize your image meta data for the greatest visibility in image search results.

Heading Tag And Image Optimization

Content Optimization

Google assigns every page a “quality score” based on the value of its content, factoring in keyword relevance, information density, reading level, uniqueness, user behavior, and various other factors.

Our professional copywriters ensure that every word contributes to user experience, customer retention, conversions, and search engine authority. E-commerce website optimization is the bread and butter of our business.

Content Optimization

Sales Funnel Optimization

By combining conversion rate optimization with SEO and other inbound marketing strategies, we reduce cart abandonment, increase user engagement, eliminate bottlenecks, and A/B our way to breakthrough results.

Sales Funnel Optimization

Extensive Analytics Tracking

We use the most modern and advanced analytics methods, including
e-commerce goal conversion and other methods, to ensure that every sale is attributable to previous marketing efforts, allowing us to maximize your ROI in the most transparent way possible.

Extensive Analytics Tracking

Strategic SEO Consulting For E-Commerce
Redesigns, Relaunches, and Migrations

Redesigning your website or migrating to a new e-commerce platform can be a smart move if you want to launch new features, stay visually stunning, or keep up with industry trends. But redesigns and migrations can also wreak havoc on your site’s SEO.

We have helped sites recover and surpass their previous search engine traffic levels after disastrous site redesigns tanked their rankings.

We work closely with designers and developers to ensure that your relaunch goes off without a hitch, even improving your site’s overall SEO performance.

We monitor your site for errors that could harm your performance in the search results as well as your other marketing efforts.

We have a proven track record, and are confident in our abilities.

Strategic SEO Consulting For E-Commerce, Redesigns, Relaunches, and Migrations

Enterprise Scale SEO For E-Commerce

Massive marketplaces with thousands, even millions, of pages can be an SEO blessing or an SEO curse.

A massive number of pages increases your opportunities for drawing search traffic from “long tail” queries, rare keywords that cumulatively bring in large numbers.

But if that high page count is accompanied by duplicated content, links to 404 pages, and even small technical errors, the negative impact on your site’s SEO is multiplied and your rankings can suffer in ways that a smaller site can’t dream of.

Our e-commerce SEO
packages are

custom built to suit
your individual needs.

We have devised and implemented solutions for massive marketplaces in the past that have brought sites
thousands of visitors they would not otherwise have reached. Do not waste these opportunities.

Enterprise Scale SEO For E-Commerce

What Separates E2M
From The Competition

  • Right Icon More than 10 Years of experience
  • Right Icon No contracts. Work with us as long as you want
  • Right Icon Founders’ core background in SEO
  • Right Icon Prior experience working on e-commerce sites from a wide variety of niches
  • Right Icon Strong understanding of modern e-commerce technologies
  • Right Icon Strong understanding of how Google Search Algorithms work
  • Right Icon We are regular contributions to some of the biggest platforms in the search industry such as Search Engine Land, Marketing Land, Moz.com, Search Engine Watch, Search Engine Journal, and other trusted SEO knowledge outlets
  • Right Icon Transparent and ethical work practices
  • Right Icon Fair and Competitive pricing (VALUE FOR MONEY)
  • Right Icon Integrated full service digital marketing approach to help you with search engine marketing and paid advertisement on Google AdWords (Search, Display, Shopping), Facebook, and Instagram
What Separates E2M From The Competition

Hands On Experience With
Multiple E-Commerce Platforms

Our developers and e-commerce SEO experts have worked with a wide variety of e-commerce platforms, both open source and hosted. Our experience with these platforms allows us to provide platform-specific SEO consultation and service on short notice.

Platforms we have worked with include, but aren’t limited to:
Magento - Logo
Shopify - Logo
WooCommerce - Logo
OpenCart - Logo
PrestaShop - Logo
ZenCart - Logo
osCommerce - Logo
Bigcommerce - Logo
Volusion - Logo
Netsuite eCommerce - Logo
CS Cart - Logo
CS Cart
Drupal Commerce - Logo

We are also happy to work with custom cart solutions.

Level The Playing Field

Amazon may be a Goliath in the e-commerce industry, but they are by no means
impossible to defeat in your vertical. Work with us to develop an inbound marketing
strategy that will make your brand the authority in your corner of the market and a front
page result in the search engines. We’re here to discuss your plans, obstacles, goals, and
future. Let’s talk. There are no obligations or commitments.

Get In Touch

White Label

If you’re an agency, we can help you scale your agency business with our white label partner program. Learn more about our white label services.

Khushbu Get in touch

Hi, Khushbu here

Let’s connect and see how we can help increasing your
eCommerce website presence in Google Search Results
with our eCommerce SEO Services.

Book a time on my calendar and you will receive
a calendar invite along with Zoom meeting details.

Or send me an email at
[email protected]

Or send me an email at
[email protected]