How many times have you come across an online post that made you go, “The writing is wonderful! Let me read this once again.”? The Internet is abound with varied content and I bet you’ve read articles that also made you think, “What a waste of time!” Another common reaction to posts that seem done-to-death
... Continue reading
Our annual visual rendition of the most significant changes to Google’s search algo is out! This year, the search giant (if we can still call them that) has been more active than the last in tweaking the algorithm – especially the way results are displayed – in ways that anticipate and meet user intent better.
... Continue reading
Crap – The Content Marketing Deluge got it right! The biggest threat to content marketing is content marketing itself. The practice of producing information an audience would consume and then take action on is treated with nonchalance. And this is a major reason behind the fluff that we can see on most blogs. In fact,
... Continue reading
When consumers search for anything online, they keep their location and proximity in mind. Therefore, it is a no-brainer that local searches are gaining prominence nowadays, which is quite evident from a research conducted by Google: 4 out of 5 consumers use search engines to get local information using their mobile devices. They search for
... Continue reading
Google’s latest carrot to webmasters isn’t an algorithm update; it’s a small step aimed at bringing the mobile web on par with native apps and keeping Google relevant in the increasingly mobile-centric world we’re living in. AMP, they call it. So what is it and what does it mean for SEO? AMP stands for “Accelerated
... Continue reading
It has become extremely commonplace for modern-day businesses to have their own e-stores. What was once considered an accessory has now become a mandatory part of the business plan. Such is the power of an online store. Optimizing for local search engine results has now become an important element in the marketing strategy for online
... Continue readingFood for thoughts for Agency Owners
Hi, Khushbu here
Are you a digital agency owner? Let’s talk. Our White Label Services are designed to help you solve bandwidth/capacity problems and scale/grow your agency business.