Early in 2018 as a digital agency owner, I developed a deep interest in Psychology and Philosophy. During my reading and research, I came across a term called Mental Model and the frameworks related to it for the first time. It piqued my curiosity, and I went on to learn more about this brilliant concept.
... Continue readingIf there is one thing Google is really good at, it’s releasing updates. Whether it’s the search engine or other Google products, an update is always around the corner. On November 4th, 2021, Google announced an update about Google My Business, changing its name to ‘Google Business Profile.’ It also allowed users to claim and
... Continue readingOne of the top five leading eCommerce platforms, Shopify had a market share of 3.69% as of April 2021. It is one of those platforms that have consistently rolled out new features. That’s what made Shopify so popular in the first place. But the eCommerce universe has become more dynamic than ever. Customers are becoming increasingly tech-savvy, the
... Continue readingWordPress is the most popular content management system (CMS) on the planet. As of March 2022, it powered 43.3% of all websites in one way or the other. And its popularity seems to be growing every day. Although extremely popular, user-friendly, and secure, WordPress does come with a few downsides. The biggest concern for developers
... Continue readingOutsourcing, be it the traditional or white label, has been the backbone of many modern industries. According to a recent Deloitte survey, 70% of companies embraced outsourcing as a means of cost reduction, while 40% sought it to ensure flexibility. As an agency owner, this is what you are probably thinking. However, before jumping the gun,
... Continue readingPowering over 1,700,000 businesses worldwide, Shopify is one of the most popular e-commerce platforms today, and for a good reason. Since its inception, Shopify has consistently rolled out new features to make the platform user-friendly. The launch of Online Store 2.0 in June 2021 was a milestone of an update that made headlines. But, that’s not what
... Continue reading
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