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Category: SEO

Why Guest Blogging Doesn’t Work Without Influencer Outreach

By Manish Dudharejia
12 minutes read
Why Guest Blogging Doesn’t Work Without Influencer Outreach
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Phew. You’ve finished writing a guest post. You’ve done your best work. The publisher loves your quality. You look forward to all the questions. This contribution might get you the most mentions ever. But… after a couple of weeks… a dark shadow appears over your endeavors. Minimal social shares. Just a question or two. No

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How to Create a Future Proof Strategic SEO Backup Plan

By Manish Dudharejia
11 minutes read
How to Create a Future Proof Strategic SEO Backup Plan
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It’s been a pretty interesting few weeks for SEO and online marketing enthusiasts. With the recent Panda 4.0 launch, eBay’s fall from grace in search rankings, the sudden death that PR sites faced and the Payday Loans 2.0 update, Google has been keeping us all on our toes. Endless discussions about the repercussions of each

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6 Unusual Sources of Inspiration for Content Creation

By Guest Author
10 minutes read
6 Unusual Sources of Inspiration for Content Creation
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Content creation can be one of the most exciting processes you’ll ever engage in, especially if you’re new to the game. With the wealth of information to be had on the Internet – plus your abundant arsenal of personal opinions, it may seem that you will never run out of things to write about. While

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A Comprehensive Guide to Working with Influential Bloggers

By Manish Dudharejia
17 minutes read
A Comprehensive Guide to Working with Influential Bloggers
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As content marketing climbs to the top of the “what works” ladder for any and every brand, the need to acquire high quality content surrounding one’s brand is crucial. Not only the need for content from a brand itself, but about brands from an outside source. This is where the need for influential bloggers is

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15 Lessons We’ve Learned While Recovering Penalized Sites in Google

By Manish Dudharejia
19 minutes read
15 Lessons We’ve Learned While Recovering Penalized Sites in Google
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Over a year, we’ve worked with dozens of clients who approached us with penalized sites. Recovering sites like these is a specialty of ours, we being an SEO agency at the core. We’ve openly shared our recovery strategies on our blog as well as top tier sites like Search Engine Journal. Here are some of

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Here’s How to Identify a Manual Spam Action, and Recover

By Manish Dudharejia
17 minutes read
Here’s How to Identify a Manual Spam Action, and Recover
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Penalties are one of the most controversial topics in SEO. From the threat of negative SEO to the overwhelming confusion over what counts as a penalty and the right way to recover, you’ll probably find more opinions on the subject than practicing SEOs. Back in May, we published a detailed guide on how to recover

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