Our annual visual rendition of the most significant changes to Google’s search algo is out! This year, the search giant (if we can still call them that) has been more active than the last in tweaking the algorithm – especially the way results are displayed – in ways that anticipate and meet user intent better. … Continue reading “Google’s Biggest Search Algorithm Updates Of 2016”
How Not to Get Penalized by the Penguin 4.0 Real-Time Algorithm Filter
The long and eerie silence that hung in the air since Penguin’s last update has finally been broken. On 23rd September, Google dropped the bombshell and announced that Penguin is now part of Google’s core search engine ranking algorithm. And it has been well worth the 715-day wait! The two biggest changes in how the filter … Continue reading “How Not to Get Penalized by the Penguin 4.0 Real-Time Algorithm Filter”
The Most Important Google Search Algorithm Updates Of 2015
Here’s our annual infographic showcasing the major changes Google made to their search algorithm over the course of 2015. We’ve been summarizing Google’s algo updates in infographic form for the past four years now, and we notice that 2011 to 2013 were the “penalty years” when Google was more focused on eliminating spam from their … Continue reading “The Most Important Google Search Algorithm Updates Of 2015”
The Last Word on RankBrain
I solemnly affirm not to use the words vector, entity, string, database, or semantic in any form or variation in this post. And oh, I will not advise you to implement schema on your website. That promise out of the way, let’s dig into all the hullabaloo over Google’s RankBrain over the past month – … Continue reading “The Last Word on RankBrain”
What Does Google’s Mobile Update Have in Store for Site Owners?
It’s been almost a month since Google announced their efforts to promote mobile-friendly content (be it websites or apps) in their search results. Since then, speculation has been rife on how it will work, which sites it will affect, how to prepare your site/app and ride the update when it arrives, and what will happen … Continue reading “What Does Google’s Mobile Update Have in Store for Site Owners?”
The Most Important Google Search Algorithm Updates/Changes Of 2014
E2M’s annual infographic with a recap of the major updates released by Google over the course of the year is out! 2014 was quieter than the previous couple of years in terms of the impact of major changes to Google’s algorithm. However, Google continues to weed out spam in various forms, from content, links and … Continue reading “The Most Important Google Search Algorithm Updates/Changes Of 2014”
Google Panda 4.0 Update: A First Look
There we have it! A new Panda Update! 4.0, says Matt. This puts an end to a lot of speculation going on ever since the start of the month. Barry Schwartz has repeatedly said on Search Engine Roundtable as well as Search Engine Land that Google is tinkering with the algorithm and is doing something … Continue reading “Google Panda 4.0 Update: A First Look”