Blog Posts/ Articles

Blog posts are one of the most  used forms of media in the  content strategy. It’s a  powerful, easy-to-use, and cost-effective content marketing format, especially to build quality inbound links. The bottom line is - blogs are here to stay.

White Papers, eBooks, and Reports

Long-form content gets an average of 77.2% more links than short articles, which usually includes  white papers, eBooks, and even reports. This downloadable content format is an incredibly successful way to build brand credibility and email marketing list.


The popularity and outreach of podcasts is increasing by the day. In 2021, 78% (222 million) of Americans were aware of podcasting, up by 30% from a decade ago. This is a great way to reach leads that aren’t too keen on reading lengthy blog posts. Also, podcasts are fun, interactive, and personable.

Email Newsletter / Nurturing Campaigns

Nurturing is as important as generating new leads. And what better way could there be than sending out a regular email/newsletter? In fact, over 90% of marketers say email marketing is critical to the overall success of their company, which includes lead nurturing.


Video content is perhaps the most popular content on the web. It’s no surprise 86% of businesses used video as a marketing tool in 2021 as consumers moved to video content during the pandemic. If video isn’t a part of your content marketing already, get it going now.

Thought Leadership or POVs

Every consumer loves to hear from experts irrespective of their  industry or products. And the  kicker is, thought leadership or  POVs can be a part of almost any  content format, including podcasts, blog posts, videos, and webinars. Start reaching out to experts in your niche today.


Easy to create, share, and  consume, infographics are still very much in the content marketing game. Marketers using infographics can help improve their website traffic by about 12%. In short, infographics mean new leads,  which result in more conversions.

How-To Guides

How-to-articles is the most popular type of content format (77%) on the web, which surpasses even news and trends (49%). Whatever your niche maybe, you  can always create a how-to-guide that can go viral. Think about what your target audience needs and get your how-to-guides going.

Social Media Posts

With almost 45% users researching products on social media, the  ever-growing importance of social media posts can’t be ignored. Most social media channels have dozens  of features to boost user engagement. Think your band can benefit from this?

Case Studies and Client Profiles

Case studies and client profiles  can be very effective in building  your brand credibility. Although creating this content is time consuming, its highly effective.  That’s why more than half the B2B buyers (52%) considered case studies and client profiles as very important in 2020.


If you want to educate and engage your target audience, look no  further than webinars. Research shows that around 40% of the total webinar audiences convert into  lead generation. Add a live Q&A session to your webinar and you’ll see better results.

Thank You!

Full-Service White Label Digital Agency. Hire Your Remote White Label Team in Just a Few Clicks.No Contract. Flat Monthly Rate. Cancel Anytime. 100% Satisfaction Guaranteed.