How was your week? The eagle has been flying over some of the less-frequented plateaus of the online marketing world. He’s found some great nuggets of advice for startups, retailers and noobs alike! PPC Mistakes Even Big Brands Make http://overit.com/blog/big-brand-ppc-mistakes You might be forgiven for thinking the big brands are staffed with very, very… Continue reading
Google Penalized Your Links? DON’T DISAVOW YOUR LINKS!
We’re often contacted by clients who are struggling after receiving a penalty from Google. The majority of these clients have been penalized for unnatural links in one way or another. Unfortunately, it seems that a large number of the webmasters who get in touch with us are still under the impression that they should use… Continue reading
E2M Eagle’s Eye – 15 Nov 2013
This week we are back with a heady mix of the latest on affiliate marketing, content strategy, changes to social media networks and plain old fun (with Easter eggs being discovered in the unlikeliest of places). Flare up the shares! Snapchat Spurned $3 Billion Acquisition Offer from Facebook http://blogs.wsj.com/digits/2013/11/13/snapchat-spurned-3-billion-acquisition-offer-from-facebook/ There’s a lot of interest… Continue reading
4 Black Hat Tactics You Won’t Believe Still Work (and what White Hats Can Learn from them)
Ethical SEOs and inbound marketers spend a lot of time talking about why it’s a terrible idea to use black hat strategies. When you buy links, spin content, and cheat the system, you can succeed for a while, but you’re eventually going to get slapped down. A black hat approach is detrimental to long term… Continue reading
E2M Eagle’s Eye – 01 Nov 2013
The marketing mavens and digital doyens have returned from PubCon, told their tales and made their predictions. But here we cover the other posts – the ones that mostly hid from the limelight. How to Build a Community on Reddit: Q&A with Clayburn Griffin (@Clayburn) http://www.searchdecoder.com/how-to-build-a-community-on-reddit/ How many of you claim to rise above… Continue reading
15 Lessons We’ve Learned While Recovering Penalized Sites in Google
Over a year, we’ve worked with dozens of clients who approached us with penalized sites. Recovering sites like these is a specialty of ours, we being an SEO agency at the core. We’ve openly shared our recovery strategies on our blog as well as top tier sites like Search Engine Journal. Here are some of… Continue reading
E2M Eagle’s Eye – 25 Oct 2013
The hum over hummingbird refuses to die and PubCon is at full swing. So, let us concentrate on business-as-usual. The E2M Eagle is back at the pavilion and he’s found some interesting tidbits for you to nibble on. 32 Tips from Day One at the eMetrics Summit London http://www.koozai.com/blog/news/events-news/emetrics-day-one/ With the MeasureFest and eMetrics… Continue reading