It’s time build some relationships and spread the word of our brand. We are very excited to be attending the upcoming startup conference in Bangalore, India, called UnPluggd on 8th June, 2013. It’s the biggest of its kind and will have some of India’s best entrepreneurs participating and sharing with others their own startup journeys. … Continue reading “E2M Solutions is attending UnPluggd – India’s Biggest Startup Event”
Penguin 2.0 – The Next Generation of Penguin has been rolled out
From the moment (May 13, 2013) Google released the video about the changes planned for its webspam-fighting algorithm Penguin, the community has been rife with speculation — what will the newest updates be? And how will they affect businesses now? Well, the wait is finally over. Matt Cutts, Google’s head of search spam, announced last … Continue reading “Penguin 2.0 – The Next Generation of Penguin has been rolled out”
8 Pro Tips to Dodge Penguin 2.0 Penalization – The Next Generation of SEO
On May 10, Matt Cutts verified that Google would be releasing the next generation Penguin update in just a few weeks. They are internally calling the update Penguin 2.0. He later clarified that the update would not only be more comprehensive, but that it would target advertorials, traditionally low quality queries like payday loans, and … Continue reading “8 Pro Tips to Dodge Penguin 2.0 Penalization – The Next Generation of SEO”
Preparing a Team to Win at Content Marketing
About a month back we talked about putting together an SEO team over at Authority Labs. We picked up some positive feedback, and we thought we’d expand this approach into the arena of content marketing specifically. Now, without a doubt, there’s some serious overlap between the two disciplines. So, to keep this from being a … Continue reading “Preparing a Team to Win at Content Marketing”
10 Dead SEO Tactics (And Their Alternatives)
SEO is a constantly changing industry, and much of what you read in a passing introduction to the subject is outdated. We’d like to take this time to discuss several SEO tactics that are dead or dying. We’re not necessarily claiming that these tactics never work (although that’s true for a few of them). We’re … Continue reading “10 Dead SEO Tactics (And Their Alternatives)”
Recover From Google Penalties in 10 Steps
Over the past couple years, Google updates and penalties have cleaned up the search results. The impact has been positive for consumers, but for many webmasters it has, quite honestly, been brutal. Google continues to hold a monopoly over the search industry, though according to the FTC, it is a legal monopoly. To protect the … Continue reading “Recover From Google Penalties in 10 Steps”
Using Fresh Web Explorer to Build Links and Exposure
As you probably already know, SEOmoz recently released a new tool called Fresh Web Explorer. You can use it to track who’s mentioning you or your competitors online, and find up to date information about what’s popular on the web. It defines an entirely new category for SEO tools, and doesn’t have any real competitors … Continue reading “Using Fresh Web Explorer to Build Links and Exposure”