It’s no secret that conversions are dipping in numerous industries thanks to the current pandemic. In light of all the chaos, e-commerce business owners got a nice little surprise: it’s now free to sell on Google! Both the retail and e-commerce sectors have been struggling because of COVID-19. Many industries have seen dramatic drops in… Continue reading
A Complete Keyword Research Guide for SEOs: Strategies + Tools
Keyword research has been the main part of the SEO ever since SEO came into existence. Keyword research strategies have changed and evolved over time with changing SEO trends and Google Algorithm Updates but they still hold the same importance over the years and will be holding it in the coming years. I have tried… Continue reading
The Insider’s Guide to Boosting E-A-T Score on Different Types of Web Pages
E-A-T (short for Expertise, Authoritativeness, and Trustworthiness) is one of the most debated topics in the SEO world. Almost on cue, questions and advice around E-A-T make waves throughout the marketing industry after a big Google Core Update. As many would likely agree, the specifics behind this topic are quite ambiguous. The one thing that… Continue reading
What Are LSI Keywords and How to Use Them to Boost Your SEO Results
SEO professionals use various techniques and strategies to improve search engine rankings. While some of them are common, others remain highly underutilized. Latent Semantic Indexing (LSI) keywords is a technique that falls under the latter category. For those unaware of LSI Keywords, two primary questions will be – What is Latent Semantic Indexing? What are… Continue reading
How did a Blog Post Earn 10K Organic Traffic in 3 Months Without Promotion
Organic web traffic is the best means to maximize your blog’s online reach. But, only high-quality content can generate substantial organic traffic without promotion. Unfortunately, a small handful of bloggers cannot efficiently create content that can organically rank on Google. After a lot of effort, we were finally able to get ourselves into the league… Continue reading
How to Optimize for Google Voice Search and Get Extra Website Traffic
More recently, Google Search by Voice has witnessed a rapid surge in popularity. In fact, nearly 50% of all searches will be voice searches by 2020. However, compared to the traditional typed-search, Google displays the voice search results relatively differently. Therefore, it is necessary to learn how Google Voice works and how to optimize for… Continue reading
The Beginner’s Guide to Behavior Section in Google Analytics
At this point in time, it’s common knowledge that analytics and big data are the key to modern day business success. However, the process of finding the most valuable insights is far from a black and white task. Consumers today rely heavily on the internet to find what they need. That being said, a company… Continue reading