How Content Keyword Density Effects Your SEO (And How to Improve Yours)

Although marketers have searched high and low for the secret formula that ensures top SERPs rankings, it simply does not exist. However, at the core, SEO strategies always rely on keyword inclusion. In general, the more matching keywords that your content has to a search query, the higher it should rank. Right? If only it … Continue reading “How Content Keyword Density Effects Your SEO (And How to Improve Yours)”

Facebook Takes A Hit: Modernize Your Social Media Strategy

Q4 of 2017 was the first quarter in Facebook’s history to witness a drop in the number of people using the platform in North America. Facebook announced in January that overall usage had dropped by about 50 million hours a day, that daily North American visits had dropped from 185 million to 184 million, and … Continue reading “Facebook Takes A Hit: Modernize Your Social Media Strategy”

Top Turk of the Month: Anita Campbell

Top Turks is a monthly feature on E2M. It features the movers and shakers in the fields of entrepreneurship, digital marketing, social media, and technology, offering insights into how business leaders think, work and have fun. Founder, CEO and Publisher of Small Business Trends LLC, Anita Campbell also manages a number of other related online communities, … Continue reading “Top Turk of the Month: Anita Campbell”

Top Turk of the Month: Ankur Warikoo

Top Turks is a monthly feature on E2M. It features the movers and shakers in the fields of entrepreneurship, digital marketing, social media, and technology, offering insights into how business leaders think, work and have fun. Co-founder and CEO of nearbuy.com (erstwhile Groupon India), our multifaceted Top Turk of the month, Ankur Warikoo is also an … Continue reading “Top Turk of the Month: Ankur Warikoo”

Organic Facebook Reach Masterclass – 8 Actionable Tips To Save The Day

Facebook defines organic reach as ‘the total number of unique people who were shown your post through unpaid distribution’. Not very long ago, social media marketers noticed a steep drop in the number of followers viewing and/or interacting with their organic posts. To be specific, from the year 2012 to 2014, they noticed a 60% … Continue reading “Organic Facebook Reach Masterclass – 8 Actionable Tips To Save The Day”

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