Organic Facebook Reach Masterclass – 8 Actionable Tips To Save The Day

Facebook defines organic reach as ‘the total number of unique people who were shown your post through unpaid distribution’. Not very long ago, social media marketers noticed a steep drop in the number of followers viewing and/or interacting with their organic posts. To be specific, from the year 2012 to 2014, they noticed a 60% … Continue reading “Organic Facebook Reach Masterclass – 8 Actionable Tips To Save The Day”

26 Exciting Holiday Campaign and Contest Ideas to Engage Audiences

Come Christmas and there’s magic in the air! One may exclaim that ‘tis the season to be jolly, but brands are probably thinking “’tis the time to start engaging customers by spreading some holiday cheer.” One of the most popular ways of doing so successfully is by launching riveting contests centered around the upcoming holidays. … Continue reading “26 Exciting Holiday Campaign and Contest Ideas to Engage Audiences”

The Definitive Guide To Determine Social Media Marketing Budget For All Businesses

Social media is ‘the place’ to be for businesses. They can reach out to their target audience, maximize engagement and ultimately, increase conversions. But before everything else, they need to chalk out a plan and a successful one at that. Because social media marketing is not free, one of the first steps that businesses need … Continue reading “The Definitive Guide To Determine Social Media Marketing Budget For All Businesses”

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